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The Internet makes marketing your business much easier, but it’s not that way for everyone. A restaurant in California has responded to the standard Internet marketing strategy with an out-of-the-box method of its own. David Cerretini, co-owner of the Italian restaurant Botto Bistro, has told his strategy to USA Today; “I want to be the…

Everyone needs a tip occasionally. Therefore, we want to provide our followers with what we like to call, “Tips of the Week.” These helpful tidbits are targeted toward helping you understand certain aspects of business technology. For our first tip, we will walk you through how to reorganize your IT infrastructure. For more tips, see…

As a business owner, you’ve probably had the misfortune of letting a valued (or not-so-valued) employee go. The reasons might vary, but one thing is consistent: they’re gone, and could potentially use their newfound residual malice to strike your business right where it hurts. How can you prepare yourself against former employees you may have…

As a business leader, you know that you should read more about the latest industry trends and helpful management concepts. How’s that going for you? For many business owners, finding time just to run their business is difficult enough, making book reading a luxury. We’ve found that you can do both by learning how to…

For the modern-day business owner, moving to the cloud means to take advantage of the several strategic advantages it offers. Companies no longer have to restrict themselves by relying on physical servers, desktops, or hardware. Most businesses see the value that cloud-based operations can offer them, and they are racing to take advantage of this…

Major retailers are having a rough time of it these days concerning the security of their customer’s financial information. Last December, Target was hit with malware that compromised 40 million customer credit and debit card accounts, and recently, Home Depot was hit with the same malware. What’s a connoisseur of mass-produced boxed goods to do?…

Not only can Microsoft PowerPoint make great slideshows, it can also make engaging infographics. The latest trend in marketing is fairly simple: Visual content sells. Images and videos are the most popular way to take advantage of this. Infographics can offer your marketing campaign a combination of text and image, allowing your marketing content to…

A business owner must understand the licensing status of their company’s software, but this has grown more complicated since the inception of the Internet. If you feel like your employees, or maybe even your corporate culture survives off of pirated software or applications, or stuff you found “for free” online, then your business could potentially…

Children across the world are heading back to school, and their parents breathe a sigh of relief. Instead of playing video games, children can now expand their minds in institutions designed for learning. But, what if a popular video game could teach children how valuable programming is as a real-world skill? While Minecraft from developers…

Most of the Internet’s data is stored in data centers. Logistically, data centers are a great solution to store ridiculous amounts of data. However, from an environmental perspective, data centers may be doing more harm than good. This, according to a new report by the National Resources Defense Council. Brace Yourself for the Data TsunamiFirst…